Adidas strengthens its presence in Croatian sport – Cibona signs partnership

The global sports brand Adidas and Cibona, one of the symbols of Zagreb and Croatian sport, have officially begun a new partnership. Starting with the 2026/27 season, Cibona’s senior and junior teams will compete in Adidas gear.

The new partnership brings together two brands deeply rooted in sporting history while also looking toward the future, the development of new generations of athletes and the creation of the best possible conditions for their work and progress. Adidas will provide Cibona with state-of-the-art sports equipment designed to give players maximum comfort, freedom of movement and the best possible performance on the court.

“The partnership with adidas represents an important step in Cibona’s development and confirms the values that our club has carried for eight decades. We are joining forces with a global brand that understands sport, excellence and the importance of developing new generations of players. We believe this partnership will further strengthen our sporting identity as well as our connection with the fans, who have always been an inseparable part of Cibona. We look forward to everything we will achieve together, both on and off the court”, said Cibona director Tomislav Šerić.

The partnership between Cibona and Adidas is part of the brand’s broader commitment to basketball, sport and athletes at all levels. Basketball is one of Adidas global sports categories alongside football, running and training, while the brand is also active in tennis, golf, motorsport, winter sports, rugby, cricket and numerous other disciplines. For more than 75 years, adidas has been developing products for athletes, combining innovation, design and experience gained in professional sport.

“We are extremely pleased that Cibona is becoming part of the adidas sports family. It is a club with an exceptional tradition, whose name holds a special place in the history of European basketball and which has been home to top players for generations. We share a belief in the power of sport, the importance of working with young athletes and the constant pursuit of progress. We are proud to support Cibona’s players with equipment that combines sporting innovation, functionality and adidas’ iconic design, and we look forward to creating a new chapter in the club’s history together”, said Petra Franić from Adidas.

The Adidas–Cibona partnership opens a new chapter in the life of a club that has returned to the center of the European basketball map. The iconic three stripes will therefore accompany the Vukovi on their journey toward new sporting achievements from the new season onwards.

Cibona’s players have already completed a training session in the new collection, while the official jerseys will be unveiled at a later date. The jerseys and selected items from the collection will be available to fans exclusively at the Cibona fan shop.